Monday, 25 June 2012

Italy's typeface: why they won't win the European Cup



Clearly a superior side, why did Italy need to go to penalties to beat a tired-looking England team? Why didn’t the pundits take them seriously before the game? And why won’t they win the competition?

Simple. A typeface. I mean, just look at the picture below:













Typeface translation: "Enough with the aggression already, let's hug."

What the name on the back of your shirt should be saying is: ‘I am almighty. Deal with it.’

Instead, Italy’s typeface is saying: ‘Er, excuse me, but don’t you think the groundsmen have done a lovely job of cutting nice broad stripes into the grass? Oh, you’d like the ball?’

(And when your players are called stuff like 'Donucci' it really is important to put some kind of aggressive spin on them.)

So instead of running around feeling intimidated like they usually do in quarterfinals, the England team actually made a really brave attempt to not lose. Which crumbled when they got to the final penalty shootout, where shirt backs don’t really come into play.

Now can you imagine how seriously the Germans are going to take that typeface? Bar an emergency font rethink, it’s all over for Italy.

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